What does it say on the box?

Brands often have catchphrases that people associate with them.

For example –

Pringles – once you pop you can’t just stop

Club – If you like a lot of chocolate in your biscuit

But we have our own brands too.

My brand – Engaging, entertaining, accessible and diversity positive content.

What would my memorable statement be? I would like it to be “Think outside the box and embrace diversity.”

What would yours be?